Learfield Hires Vaca as Senior Director, Sales Analytics


Learfield has announced the hire of Alfred Vaca as the company’s new Senior Director of Sales Analytics. Vaca joins Learfield after leading the Miami Dolphins Corporate Partnerships Business Solutions team for the past two years. Turnkey worked with Learfield to lead a comprehensive nationwide search.

“Alfred has a unique blend of skills and experiences, and we look forward to the leadership and innovative ideas that he brings to Learfield,” said Steve Gowan, Learfield’s senior vice president-sales operations. “We are focused on putting together the right mix of business intelligence professionals, who are collectively equipped to serve the sales operation of our multi-media rights business by delivering targeted analytics and insights.”


Turnkey Search is a subsidiary of Turnkey Sports & Entertainment. Founded in 1996, Turnkey Search is a highly specialized talent recruitment/executive search firm filling C-Level, senior-level and mid-management level positions in sports, entertainment and media. Over the past 20+ years, Turnkey Search has filled more than 1,000 positions throughout sports, entertainment and media. Turnkey Search helps teams, leagues, stadiums, arenas, theaters, college athletic departments, events, sponsors, agencies, media companies, private equity companies and other clients identify, recruit and hire the very best management talent. For more information about Turnkey Search, visit www.TurnkeySearch.com